Hosted by HRW Shift
4th Annual Celebration of Behavioural Science
Tuesday 1st October 2024
14.00 (BST) | 15.00 (CET) | 09.00 (EST)
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WEBINAR SERIES
Entering into event
Tuesday 1st October 2024
14.00 (BST) | 15.00 (CET)
09.00 (EST)
About
It's back and better than ever! Welcome to the 4th Annual Celebration of Behavioural Science.
In a series of 5 free live webinars, you're invited to join HRW Shift, our internal team of experts (across behavioural economics, psychology, sociology, linguistics, and neuroscience) as they cover a range of the latest hot topics in applied behavioural science in healthcare market research.
About
It's back and better than ever! Welcome to the 4th Annual Celebration of Behavioural Science!
In a series of 5 free live webinars, you're invited to join HRW Shift, HRW's internal team of experts (across behavioural economics, psychology, sociology, linguistics, and neuroscience) as they cover a range of the latest hot topics in applied behavioural science in healthcare market research.
How Behavioural Science Can Bring Patient and Caregiver Segments To Life
14.00 - 14.30 (BST)
15.00 - 15.30 (CET)
09.00 - 09.30 (EST)
In this session, we will share innovative techniques in applying behavioural science to flesh out patient and caregiver segments. This will clarify the WHY behind patient and caregiver behaviour.
Rather than speaking about their behaviour in isolation, we will explain how the behavioural characteristics of patients and caregivers influence one another and lead to predictable behaviours. Our clients can then shape their messaging to match the behavioural profile of each segment.
Speaker
Jeremy Koloski
Behavioural Scientist
14.00 - 14.30 (BST)
15.00 - 15.30 (CET)
09.00 - 09.30 (EST)
UPCOMING
How Can Behavioural Science Help Us Predict The Future?
14.40 - 15.05 (BST)
15.40 - 16.05 (CET)
09.40 - 10.05 (EST)
A key challenge in research is that we are terrible at predicting what we (and others) will think and do in the future. In this webinar we will explore current thinking and future trends around how behavioural science thinking and emerging and innovative methodologies can help us overcome this challenge and get better at ‘predicting the future’.
Speakers
Kate Thornton
Senior Behavioural Science Analyst
Katy Irving
Global Head of Behavioural Science
Tony Jiang
Behavioural Scientist
Kate Thornton
Senior Behavioural Science Analyst
Katy Irving
Global Head of Behavioural Science
Tony Jiang
Behavioural Scientist
14.40 - 15.05 (BST)
15.40 - 16.05 (CET)
09.40 - 10.05 (EST)
UPCOMING
When Behavioural Science Backfires (and What You Can Do To Stop It Happening)
15.15 - 15.35 (BST)
16.15 - 16.35 (CET)
10.15 - 10.35 (EST)
Behavioural science offers quality insights and actionable recommendations when applied correctly, but too often it backfires due to common but avoidable errors.
Join this session to learn three common pitfalls and how to avoid them to maximise the benefits of behavioural science.
Speakers
Samyukta Kumar
Behavioural Science Analyst
Oliver Day
Behavioural Scientist
15.15 - 15.35 (BST)
16.15 - 16.35 (CET)
10.15 - 10.35 (EST)
UPCOMING
Unlocking Behavioural Insights: The Power of Linguistic Analysis in Healthcare
15.45 - 16.05 (BST)
16.45 - 17.05 (CET)
10.45 - 11.05 (EST)
In this session, we delve into the significant role that linguistic analysis plays in understanding patient, caregiver, and HCP behaviours and enhancing healthcare delivery.
By exploring the value of linguistic analysis, we'll demonstrate how this powerful tool can be utilised to gain deep psychological insights that inform and optimise various aspects of healthcare.
Speaker
Saket Rao
Behavioural Scientist
15.45 - 16.05 (BST)
16.45 - 17.05 (CET)
10.45 - 11.05 (EST)
UPCOMING
Behavioural Science FAQs
16.15 - 16.35 (BST)
17.15 - 17.35 (CET)
11.15 - 11.35 (EST)
Do you wonder why people make certain decisions? Still getting to grips with how behavioural science can impact your business? Our team of behavioural scientists with expertise spanning multiple domains are here to answer your queries and provide free advice.
Speakers
Kate Thornton
Senior Behavioural Science Analyst
Katy Irving
Global Head of Behavioural Science
Tony Jiang
Behavioural Scientist
Kate Thornton
Senior Behavioural Science Analyst
Katy Irving
Global Head of Behavioural Science
Tony Jiang
Behavioural Scientist
Samyukta Kumar
Behavioural Science Analyst
Jeremy Koloski
Behavioural Scientist
Oliver Day
Behavioural Scientist
Samyukta Kumar
Behavioural Science Analyst
Jeremy Koloski
Behavioural Scientist
Oliver Day
Behavioural Scientist
Saket Rao
Behavioural Scientist
16.15 - 16.35 (BST)
17.15 - 17.35 (CET)
11.15 - 11.35 (EST)
UPCOMING
Don't miss out!
Register your place today.
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Offices
London
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Oxford
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